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how to turn kids off watching DVDs

Like many parents, I consider Pixar to be geniuses whose work I readily allow my child to watch. Unfortunately - there are only so many Pixar releases and so I search for films and other content that is suitable and of a high standard. Shark Tale is neither of these. In fact our family movie afternoon turned into two napping adults and a child wandering off to his room to play. Since then - unlike any of the Pixar titles which get watched faithfully all the way through - Shark Tale is the DVD I can put on when I want my son to do something else - like go outside and play. If you want to drive your child away from the screen - buy this DVD. If you want to give your child an excellent DVD viewing experience - buy the Incredibles, the Toy Stories, the Brainy Baby DVDs - but DON'T buy them Shark Tale. Not even the cat wants to watch these fish.